The “Magic City” is already buzzing with excitement for the tournament, offering all the official merchandise.
Located on Miami Beach’s iconic Lincoln Road, it’s the first of 40 stores that will open across the 16 host cities. Four more will be installed in Miami and the surrounding area in the coming weeks.
There you can find jerseys from the main national teams (made by Adidas, the official sponsor), the Trionda ball, and all kinds of personalized World Cup merchandise featuring the team mascots, as well as interactive experiences like a giant Panini sticker display.
The store’s opening was attended by influencers from around the world with ties to the city, along with representatives from the Miami Host Committee and the Miami Beach government.





